JAMS 370
Public Relations Writing :
Incahoots’ Green Spring Campaign
The goal of the final project in JAMS 370 Public Relations Writing was for students to take what they learned about public relations theory and history and combine it with the practical knowledge gained in the class. That meant not only writing a campaign plan, as we did in Principles of Public Relations, but creating all the media pieces for it as well.
The Campaign Plan
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Newsletter
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Public Service Announcement
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Press Release
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Pitch Letter
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Brochure
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